meaning
The French word "Valeur" translates directly to "value" or "worth," often referring to importance or significance. However, it also carries a deeper meaning, akin to the English word "valor," symbolizing courage, bravery, and inner strength. This dual meaning reflects both tangible worth and the noble qualities of character and determination.
Formula
Crafted to give every man confidence, our formula was made to be safe and effective on styling men's hair. We wanted to create a formula for texture powder that was both healthy for the hair, and performed exactly the way we wanted it to.